How to choose a TFT LCD Display Module?

TFT (Thin Film Transistor) LCD (Liquid Crystal Display) dominates the world flat panel display market now. Thanks for its low cost, sharp colors, acceptable view angles, low power consumption, manufacturing friendly design, slim physical structure etc., it has driven CRT(Cathode-Ray Tube) VFD ( Vacuum Fluorescent Display) out of market, squeezed LED (Light Emitting Diode) displays only to large size display area. TFT LCD displays find wide applications in TV, computer monitors, medical, appliance, automotive, kiosk, POS terminals, low end mobile phones, marine, aerospace, industrial meters, smart homes, handheld devices, video game systems, projectors, consumer electronic products, advertisement etc. For more information about TFT displays, please visit our knowledge base.

There a lot of considerations for how to choose a most suitable TFT LCD display module for your application. Please find the check list below to see if you can find a right fit.


  • It is the start point for every project. There are two dimensions to consider: outside dimension (width, height, thickness) and AA (active area or pixel area). Orient Display’s standard product line ranges from 1.0” to 32”. Our OLED size can go down to 0.66” which fit for wearable devices.


  • Resolution will decide the clearance. Nobody likes to see a display showing pixel clearly. That is the reason for better resolution, going from QVGA, VGA to HD, FHD, 4K, 8K. But higher resolution means higher cost, power consumption, memory size, data transfer speed etc. Orient Display offers low resolution of 128×128 to HD, FHD, we are working on providing 4K for our customers. For full list of resolution available, please see Introduction: LCD Resolution

Aspect Ratio or Orientation

  • Orientation of either landscape or portrait has to be taken into consideration. Beside Aspect Ratio is also very important. You might be satisfied with 4:3 in the past, now, you might be willing to trying wider screen like 16:9 or even 21:9.


  • TFT screen brightness selection is very important. You don’t want to be frustrated by LCD image washout under bright light or you drain the battery too fast by selecting a super brightness LCD but will be used indoor only. There are general guidance listed in the table below.

Orient Display offers standard brightness, medium brightness , high brightness, and high end sunlight readable IPS TFT LCD display products for our customers to choose from.

Viewing Angle

  • If the budget is tight, TN type TFT LCD can be chosen but there is viewing angle selection of either 6 o’clock or 12 o’clock. Gray scale inversion needs to be taken of carefully. If a high-end product is designed, you can pay premium to select IPS TFT LCD which doesn’t have the viewing angle issue.

Contrast Ratio

  • It is similar to viewing angle selection, TN type TFT LCD has lower contrast but lower cost, while IPS TFT LCD has much high contrast but normally with higher cost. Orient Display provides both selections.


  • Normal TFT LCD displays provide wide enough temperature range for most of the applications. -20 to 70oC. But there are some (always) outdoor applications like -30 to 80oC or even wider, special liquid crystal fluid has to be used. Heater is needed for operating temperature requirement of -40oC. Normally, storage temperature is not an issue, many of Orient Display standard TFT display can handle -40 to 85oC, if you have any questions, feel free to contact our engineers for details.

Power Consumption

  • Power consideration can be critical in some hand-held devices. For a TFT LCD display module, backlight normally consumes more power than other part of the display. Dimming or totally shutdown backlight technology has to be used when not in use. For some extreme power sensitive application, sleep mode or even using memory on controller consideration has to be in design. Feel free to contact our engineers for details.


Orient Display provides a wide variety of interfaces, HDMI, RGB, LVDS, MIPI, SPI, RS232 and Parallel MCU(6800,8080).

  • Genetic Interfaces: Those are the interfaces which display or touch controller manufacturers provide, including parallel, MCU, SPI(,Serial Peripheral Interface), I2C, RGB (Red Green Blue), MIPI (Mobile Industry Processor Interface), LVDS (Low-Voltage Differential Signaling), eDP ( Embedded DisplayPort) etc. Orient Display has technologies to make the above interface exchangeable.
  • High Level Interfaces: Orient Display has technologies to make more advanced interfaces which are more convenient to non-display engineers, such as RS232, RS485, USB, VGA, HDMI etc. more information can be found in our serious products. TFT modules, Arduino TFT display, Raspberry Pi TFT display, Control Board.

Touch Panel

Touch panels have been a much better human machine interface which become widely popular. Orient Display has been investing heavy for capacitive touch screen sensor manufacturing capacity. Now, Orient Display factory is No.1 in the world for automotive capacitive touch screen which took around 18% market share in the world automotive market.

Orient can provide the traditional GG (Glass Glass) touch screen, OGS (One Glass Solution) touch screen, and PG (Plastic Glass) touch screen.

Based on the above three types of touch panel technology, Orient Display can also add different kinds of features like different material glove touch, water environment touch, salt water environment touch, hover touch, 3D (force) touch, haptic touch etc. Orient Display can also provide from very low cost fixed area button touch, single (one) finger touch, double finger (one finger+ one gesture) touch, 5 finger touch, 10 points touch or even 16 points touch

Considering the different shapes of the touch surface requirements, Orient Display can produce different shapes of 2D touch panel (rectangle, round, octagon etc.), or 2.5D touch screen (round edge and flat surface) or 3D (totally curved surface) touch panel.

Considering different strength requirements, Orient Display can provide low cost chemical tampered soda-lime glass, Asahi (AGC) Dragontrail glass and Corning high end Gorilla glass. With different thickness requirement, Orient Display can provide the thinnest 0.5mm OGS touch panel, to thickness more than 10mm tempered glass to prevent vandalizing, or different kinds of plastic touch panel to provide glass piece free (fear) or flexible substrates need.

Of course, Orient Display can also offer traditional RTP (Resistive Touch Panel) of 4-wire, 5-wire, 8-wire through our partners, which Orient Display can do integration to resistive touch screen displays.

Fully, Partial or Semi-Custom Solution

If you can’t find a very suitable TFT LCD Display in our product line, don’t be discouraged. The products listed on our website is only small part of standard products. We have thousands of standard products in our database, feel free to contact our engineers for details.

If you like to have a special display, Orient Display is always flexible to do partial custom solution. For example, to modify the FPC to different length or shape, or use as fewer pinouts as possible, or design an ultra-bright LCD display, or a cover lens with your company logo on it, or design an extreme low power or low cost TFT display etc. our engineers will help you to achieve the goals. The NER cost can start from hundreds of dollars to Thousands. In rare case, it can be tens of thousands of dollars.

A fully custom TFT LCD panel can have very high NRE cost. Depending on the size of the display, quantity and which generation production line to be used. The tooling cost can start from $100,000 to over $1M.

If you have any questions about Orient Display technologies and products, feel free to contact our engineers for details.


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